Vision & Guidelines

Thoughts and action are always future-oriented for the staff at SMA.  "Decentralized and modular energy technology" is considered the key technology for an environmentally-friendly and sustainable energy supply. This technology allows extremely flexible and efficient systems to be integrated into existing grids.  It is also functional for designing island grids in industrial as well as developing countries. In addition to innovative products and specifically designed solutions, we rely on our committed employees to be involved in the gathering of information and the decision-making process. Our cooperative management system is vital in order to realize our progressive targets.
Not only are we ready for the future, but we are involved in shaping it according to our motto: Be realistic and try the impossible!

Our corporate strategy is based on four pillars:

• Technology and Innovation Leadership
  We promote innovations that not only set trends but allow the success of photovoltaic systems. Creativity and long-standing experience ensure our leading position - because we at SMA develop successful technologies and products from ideas.  
• Wide Product Range
  We provide our customers and partners with photovoltaic inverters for all power ranges and plants of any size - on and off the grid.  
• Outstanding Service
  We offer outstanding service worldwide due to qualified in-house local service divisions.  
• Cooperative Management
  Our corporate culture is characterized by open communication, clear objectives and determined actions. Integrity and cooperative interaction with our employees and business partners are fundamental to our success. We believe that our idea of cooperative management offers material and intellectual development to all our employees and that together we are contributing to the progress of society.